An endless open-plan office under fluorescent light. At the far end, one elevator door glows red. A bellhop in a red uniform crosses a grand hotel lobby at sunset. A giant luminous serpent coils around a tower in a futuristic river city at dusk.

AI films for brands.Made on a stage that doesn’t exist: 404.

We write, design and score launch spots, social series and brand films for marketing teams. Story first, generated frame by frame, delivered in weeks at a fraction of a traditional shoot.

Turnaround
3 days to 6 weeks
Formats
16:9 · 9:16 · 1:1
Included
Script, voice, sound, music
Working language
English, French on request

Stage 1 Worlds

Three worlds, one studio

We are building three original series and publishing them in turn on Instagram. Commission a film in one of these looks, or have us build a new world for your brand.

An office worker typing while his chair floats above the carpet.World 01

Cubicle Zero

A dark comedy about office life: endless open plans, living KPIs, seminars nobody leaves.

Tone
Deadpan, satirical, a little eerie
Made for
SaaS, tech, B2B, hiring and internal comms
See a request in this world →
A seamstress fits a red gown in a couture atelier overlooking a city of art-deco towers.World 02

Maison Future

Palaces, couture houses and craftspeople in a decadent future where everything is still made by hand.

Tone
Elegant, slow, sensual
Made for
Luxury, hospitality, fashion, beauty, fine food and drink
See a request in this world →
A traveller with a red parasol looks up at a colossal armoured guardian at the gate of a futuristic city.World 03

Neon Naga

The legends of Southeast Asia retold as science fiction: guardian giants, river serpents, floating markets.

Tone
Epic, warm, full of wonder
Made for
Travel, tourism, entertainment, games, Asia-Pacific launches
See a request in this world →

Your film does not have to live in one of them. Most client work starts from the brand’s own look. The worlds show the range, and how far we take an idea.

Stage 2 Requests

Fourteen requests we are built for

Most briefs that reach a video studio fall into one of these. Pick one to see what we would make, how long it takes and what it costs.

Stage directory

Concept frame AI-generated still No. 101Cubicle Zero · SaaS · Tech

A typical request

What we make

You receive

    Offer
    Length
    Turnaround
    Price excl. tax
    Brief this request → Stills are concept frames for films in development. Requests are illustrative, not client quotes.

    Stage 3 Rates

    The rate card, pinned to the stage door

    Five offers with fixed scopes. An AI spot costs about half of what a traditionally shot commercial usually does.

    Social PackSUBSCRIPTION · 3-MONTH MINIMUM

    Three AI videos of 15 to 30 seconds every month, each delivered in 9:16, 1:1 and 16:9.

    Monthly delivery€1,500per month

    AI SpotONE FILM, 30–60 S

    Concept, script, production, voice and music. One master in three formats.

    2–3 weeks€3,500–6,000

    Campaign or brand filmHERO FILM + CUTDOWNS

    A hero film of 60 to 120 seconds and six to ten short versions for social and paid.

    4–6 weeks€8,000–20,000

    Hybrid shoot + AILIVE ACTION, EXTENDED

    A real shoot on location in France, extended with AI: sets, crowds, weather, impossible camera moves.

    3–5 weeks€6,000–15,000

    Short formatTEASER · ANIMATED VISUAL · RECUT

    A teaser, a key visual brought to life, or a new cut of a spot you already have.

    3–7 days€800–1,500

    Prices exclude tax. Invoiced in euros in Europe and in US dollars elsewhere.

    House rules

    • 50% deposit on order, balance on delivery. Bank transfer or card.
    • Two rounds of changes included. Further rounds at €250 per half day.
    • Usage rights in writing. Every quote lists media, territories and duration.
    • AI labelling in the contract. It states who labels the film, and where.
    • No real person’s face without that person’s written consent.
    • Quotes and contracts in English. French versions for French clients.

    For agencies

    Your client. Your name on it. Our stage.

    White-label production for social and advertising agencies that need AI film without building the team.

    Talk white label →

    Stage 4 Procedure

    Eight steps, three signatures

    You approve the script, the animatic and the final cut in writing. Nothing expensive happens before you have seen the idea.

    1. Brief

      The goal of the film, the audience, where it runs and what success looks like.

    2. Concept and script

      One idea, written out shot by shot.

      You sign off
    3. Look

      Moodboard, then character and set design as still images.

    4. Animatic

      The storyboard edited to time with a temporary voice.

      You sign off
    5. Shots

      Every shot generated several times. We keep the best take.

    6. Sound

      Voice, human or synthetic. Foley and music made for the film.

    7. Edit

      Final cut, colour grade and upscale.

      You sign off
    8. Delivery

      All formats, AI labelling applied, files handed over.

    Stage 5 The studio

    A film studio that happens to generate its pictures

    • Story first

      Most AI video is a pile of pretty clips. We start with a script and a cut, because a film without a story is a screensaver.

    • Sound is half

      Voices cast for the part, foley and original music. Sound is where generated pictures start to feel like cinema.

    • We don’t hide the AI

      We use what it does well, the impossible and the strange, and we label it. Pretending it was shot on a set helps nobody.

    • A real film trade

      Founded by Thomas Lamy, director and motion designer. His live-action work at TGL Vision includes films for large hospitality, software and industrial groups.

    Labelling

    Realistic AI footage carries a visible “Made with AI” mention from its first broadcast, in line with the EU AI Act transparency rules.

    Tools

    Paid, commercially licensed tools only. No brand, character or celebrity names in our prompts.

    Rights

    We assign the rights to your film in the quote and document the human authorship: script, shot list, edit and sound.

    People

    We do not generate a real person’s likeness without their written consent. That includes your CEO.

    Stage 404 Start a brief

    Fill in form 404-B

    Six questions. The slip on the right writes itself and tells you which offer fits. Send it to us by email in one click.

    Where will it run?
    Form 404-BProject brief
    
            
    Send by email →

    Opens your email app with the brief filled in, addressed to hello@stage404.com